Written by Nora Sohns
According to figures from the United Nations Environment Programme (UNEP), it takes 3,781 liters of water to make a pair of jeans. From the production of cotton to the delivery of the final product in stores, it is now clearer than ever that the fashion industry faces very demanding challenges along all three pillars of sustainability: economic, environmental, and social.
Sustainability is becoming a trend and we are getting flooded with information from all around. Brands are advertising sustainable products and movements are taking action. But how to place yourself in this evolution of mentalities. How to start? and more particularly where to start?
Sustainability is a very broad topic. It touches many aspects of life and various industries. Sustainable fashion as its name indicates, focuses solely on the fashion industry and its problems and challenges.